The Covid-19 pandemic has changed the way that we operate in our homes and businesses. From how we have to disinfect our homes everyday, to sanitizing our hands and wearing masks, every person in the world is now operating in the new normal.
The enforcement of health protocols has taught consumers new habits, such as wearing masks, sanitizing hands and observing social distancing. As the economy opens up and more businesses are allowed to trade, it is important for employees to learn and observe the new protocols as set out by the government. It is important to comply with these protocols not only for their protection but also for the protection of customers and your business.
Brochures are effective in printing important training material that will help consumers understand and remember the new protocols. As opposed to digital content which is effective for short pieces of content, brochures are effective in aiding long term memory of important information.
Below are some tips to help create content that is user friendly;
- Ensure that content is laid out in simple language, for all to understand
- Translate it into relevant language if necessary
- Ensure that content is displayed visually, using graphics and images. This will aid for better understanding and recollection.
- Make the content interactive
Wall stickers can also help serve as a reminder of important processes that employees need to follow, such as sanitising the countertops or speed point machine after every transaction.
At Impress Printers we have a wide variety of brochures and catalogues for you to choose from so contact us and we will help you ensure that your business is Covid-19 ready.