Print Lives

The Covid-19 pandemic has changed the way that we operate in our homes and businesses. From how we have to disinfect our homes everyday, to sanitizing our hands and wearing masks, every person in the world is now operating in the new normal. The enforcement of health protocols has taught consumers new habits, such as […]

I’m so excited to see a new and refreshing trend. The trend to “book” social experiences. People are slowly catching onto the advantages of owning a book that documents their experiences, or a chapter in their lives. This certainly doesn’t mean that digital is dying, but it rather means that people recognise the value of

Every January, Angela Ceberano sets goals for the 12 months ahead. And on Sunday nights, she plans and organises the coming week. Sometimes, I just want to get rid of all the technology and just sit down in a quiet space with a pen and paper But instead of spreadsheets and fancy smartphone apps, the

When television sets started to become ubiquitous in the aftermath of the Second World War people warned that they heralded the death knell for radio. When CDs were launched in the 1980s they were labelled “vinyl killers”. Similarly, when email and the internet started to become increasingly commonplace in the early 1990s, doom-mongers claimed that

 In this incredibly convenient and efficient digital age, why are we still hung up on print? You might not believe that this is the case, but it’s true. Research shows that: 46% of U.S. Internet users said they only read printed books [1] 56% of all consumers trust print marketing more than any other advertising